PGDM-ExP
PGDM-ExP

Professional Certificate in Digital Marketing

5 Months | Online Bootcamp

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Program Overview

Become a Digital Marketing expert with the Professional Certificate in Digital Marketing program offered by IMT Ghaziabad in collaboration with Simplilearn. Explore different concepts of digital marketing with this comprehensive curriculum and learn to maximize results with latest digital marketing tools

Program Highlights

  • Digital Marketing Certificate from IMT Ghaziabad
  • IMT Ghaziabad Associate Alumni status
  • Live classes delivered by IMT Ghaziabad faculty
  • Meta Certified Digital Marketing Associate Exam voucher
  • Masterclasses and Ask Me Anything sessions by Meta Blueprint trainer
  • Harvard Business case studies from Domino’s, Volkswagen, ISKCON, etc

Program Curriculum

  • Orientation Session for IMT Ghaziabad Digital Marketing
  • Introduction to Digital Marketing
  • Search Engine Optimization: Optimize your Online Visibility
  • Pay Per Click: An Online Internet Model
  • Social Media Marketing: Connect with Your Audience
  • Web Analytics: Understanding User Behavior
  • Marketing Analytics: Optimize Your Campaigns
  • Digital Marketing Capstone Project

Skills

  • Digital Marketing
  • Search Engine Optimization
  • Pay Per Click
  • Content Marketing
  • Marketing Analytics
  • Keyword Research
  • On-page Optimization
  • Off-page Optimization
  • Social Media Marketing
  • YouTube Marketing
  • Facebook Marketing
  • Mobile Marketing

Program Advisors

Prof. Sandip Mukhopadhyay

Prof. Sandip Mukhopadhyay

Program Director

Associate Professor
Marketing Management
IMT Ghaziabad

Prof. Sandip Mukhopadhyay received his FPM from MDI, Gurgaon and MBA from IIM-Calcutta, India. His research interests include digital platforms and ecosystems, application of analytics in marketing and sales, and marketing of technology.

Prof. Bindu Gupta

Prof. Bindu Gupta

Program Director

Professor
OB & HRM
IMT Ghaziabad

Prof. Bindu Gupta, Professor of OB and HRM at IMT Ghaziabad has more than 20 years of experience in teaching, research, and training. She has conducted training programs in conflict management, digital leadership, change management, etc., for organizations such as Maruti, NHPC, NTPC, ONGC.

Prof. Subhojit Sengupta

Prof. Subhojit Sengupta

Faculty of Marketing

IMT Ghaziabad

Prof. Subhojit is a Ph.D. from Vinod Gupta School of Management, Indian Institute of Technology, Kharagpur. He specializes in Marketing and has been teaching various marketing subjects, including Digital Marketing, at IMT to PGDM and PGDM ExP. He has also taught Digital Marketing at T A Pai Management Institute, Manipal, before joining IMT Ghaziabad.

Program Details 

Program Name: Professional Certificate in Digital Marketing

Duration: 5 Months

Program Fee:

Program Fee* ₹ 1,17,700 (Incl. taxes) (₹ 99,746 + GST)
No-cost EMI available

Eligibility:
For admission to this Digital Marketing program, candidates should have:

  • At least 2 years of work experience
  • A bachelor’s degree in any discipline
  • A digital marketing background is desirable but not required

About IMT Ghaziabad

Established in 1980, Institute of Management Technology Ghaziabad (IMTG) is India’s premier management school and the 4th business school in the country accredited by the coveted AACSB. Strategically located in Delhi-NCR region, IMTG has distinct focus on grooming leadership through Innovation, Execution and Social Responsibility.

IMT Ghaziabad is the proud alma mater of more than 300 C–suite executives which include renowned personalities like Sachin Pilot, Prasoon Joshi, Nimmagadda Prasad, to name a few. With special focus on Sales and Marketing, Finance and HR, thousands of professionals serving in leadership positions in the best-known organisations in India and around the world, are a part of the IMTG network.

About Simplilearn

Simplilearn is the world’s #1 online Bootcamp provider, enabling learners across the globe with rigorous and highly specialized training offered in partnership with world-renowned universities and leading corporations. We focus on emerging technologies and skills, such as data science, cloud computing, programming, and more, that are transforming the global economy. Our training is hands-on and immersive, including live virtual classes, integrated labs and projects, 24×7 support, and a collaborative learning environment. Over two million professionals and 2000 corporate training organizations across 150 countries have harnessed our award-winning programs to achieve their career and business goals.

For Admission

Visit: https://www.simplilearn.com/professional-certificate-digital-marketing
Feel free to reach out to our admissions counselor via phone or email in case you have any questions.
Phone – 1-800-212-7688
Email – imt.admissions@simplilearn.net

Institute of Management Technology
Raj Nagar, Post Box No. 137
Ghaziabad, Delhi NCR 201001, India

Copyright © 2022 IMT Ghaziabad

Professional Certificate in Digital Marketing ultima modifica: 2022-05-24T12:58:09+05:30 da imtadmin