Advanced General Management Program



Why this Program with IMT Ghaziabad & upGrad ?

pgdm certification

Industry recognised PG Certification

opportunities for pgdm students

Better Career Opportunities

pgdm flexible learning

Flexible learning without leaving your job

Program Curriculum

COURSE 1 : Marketing Management - 1
Fundamentals of Marketing
Marketing Channels
COURSE 2: Business Communication
Effective Communication
Build a Personal Brand
COURSE 3: Accounting and Finance
Accounting Statements and Ratio Analysis
Project Evaluation
Working Capital Management
COURSE 4: Decision Sciences
EDA and Sampling
Hypothesis Testing
Regression Analysis and Forecasting
COURSE 5: Business Economics
Micro Economics
Macro Economics
COURSE 6: OB, HR Management, Ethics & Legal
Individual, Group & Organisational Behaviour
Human Resource Management
Business Law and Ethics
COURSE 7: Sales and Distribution Management
Fundamentals of Sales
Territory Management
Channel Management
Team and Customer Management
COURSE 8: Business Strategy
Fundamentals of Strategy
Growth Strategy
COURSE 9: Operations and Supply Chain Management
SCM and Strategic Planning
Source, Make and Move
COURSE 10: Elective Course (choose any one)
Market Research
Corporate Finance
Business Leadership
Operations & Supply Chain Management – 2
Business Analytics
Human Resource Management
COURSE 11: Leadership, Engagement and People Performance
What defines a leader?
Leading teams effectively
Leadership as a way of life
COURSE 12: Leading Change for Sustainable Futures
Change Management from an individual perspective
Change Management from an Organisational perspective
Reimagining Change
COURSE 13: Enterprise and Risk management
Understanding Risks in an organisation
Tackling Risks
COURSE 14: Digital Business Innovation
Digital Innovation
Digital Business Transformation
Digital Businesses

Insights from Academicians & Industry Experts

Program Details

Program Duration
11 Months

Program Fee
INR 1,27,119/- plus 18% GST

Bachelor’s degree with minimum 50% marks.

Selection Process
Submit your application on upGrad’s website with relevant information related to your profile to get shortlisted

Program Starts
Please visit upGrad’s website for more details

About UpGrad

upGrad is an online education provider that helps individuals develop their professional potential in the most engaging learning environment. In the corporate world, challenges faced by organisations are of a dynamic nature. There is a need to shift from the traditional pedagogy to skill based education with a more practical and dynamic approach. We are at an exciting juncture in the business and economic history of India where the role of manager is no longer to ‘manage’ but to ‘lead’ teams. A manager is expected to bring in new business ideas and drive new initiatives in the organization.

To become a successful management professional in today’s world, you need to have an in-depth understanding of business problem solving. With upGrad, we promise to equip you with the perfect mix of business acumen and technical capabilities to help you achieve exactly the same. This Advanced General Management Program provides a holistic development of managerial skills through exposure to case studies, teaching, industry training, consultancy and research and interaction with industry leaders.

For Admission

For further details, call us at 18002102020

Shivali Unishree

Shivali Unishree

Program Manager

Contact from IMT Ghaziabad

Ms. Deepika Tomar


Advanced General Management Program ultima modifica: 2020-04-29T21:45:12+05:30 da imtadmin