PGDM Dual Country Programme (DCP)

Two-year full-time AICTE approved and AACSB accredited Dual Country residential programme in Business Management.


Graduates from IMT are increasingly stepping into roles that require working with international clientele and colleagues. Conventional PGDM/MBA programs poorly equip the students with skills needed for cross-cultural interaction by offering short-term international exchange. PGDM (Dual Country Program), on the other hand, provides the students with a year-long intense international experience in a multi-cultural environment in one of the most dynamic markets of the world. Students get to learn the global way of life, study internationally benchmarked curriculum and work with multinational companies.

Program Focus

Services sector contributes the maximum to the world economy. Most job offers made to MBA students also come from services sector. To give a cutting edge exposure to students of DCP, the program is strategically achored around Dubai which is the hub for best practices in services business. DCP students experience the scope, scale and speed of service businesses in context of Dubai.

DCP is broad enough to cover different industry verticals and offer diverse career prospects, yet focussed enough to impart core skills relating to a dominant sector of economy i.e. services..

Programme Architecture

Business is an ever evolving phenomenon and so is business school education; IMT Ghaziabad continues to strive to raise its own bar in terms of content and pedagogical practices. It is in the process of revising its curriculum, once again. Key highlights of the new curriculum would be cross functional core courses like Design Thinking, Negotiation Skills and Cross Functional Simulation; these courses add inventiveness, nimbleness and flexibility to the students’ problem solving skillset for the emerging business environment and groom them to function as a leader in the long run.

As a socially responsible institution, IMT Ghaziabad offers its students an action-based course on Sustainability and Social Responsibility, aimed at learning by doing, while simultaneously serving the needs of society. It requires the students to work with the community through on-ground projects. The idea is to understand how people who are different from us live their lives, to appreciate contribution as a value and to know how each of the decisions we take in business impacts society.

Each academic session is divided into four terms, the contents of PGDM First Year are as follows (credits are mentioned in brackets):

IMT PGDM Programme Architecture

In addition, specialization tracks will be offered which will make the students ready for industry in the tracks of their choice.
Key tracks being offered by IMT, Ghaziabad will be:
1. Marketing Management
2. Finance Management
3. Human Resource Management
4. Information Management and Analytics
5. Operations Management and
6. Strategy, Innovation and Entrepreneurship.

Each of these tracks will prepare students for career in their respective arenas.

The specialization in tracks will begin in term four (each year of PGDM program will comprise of four terms) just before the Summer Internship; in term four students will undergo core electives where the focus will be on conceptual learning which will be supplemented through optional electives in PGDM Second Year. Between the term four in first year and term five in second year students will undergo Summer Internship which is a credit based core course and is conducted in the corporates. In Summer Internship, the projects are aligned to the students’ specialization tracks. Summer Internships are rigorously guided by the faculty and industry mentors. The minor specializations that students may choose in the second year allow them to either extend the focus in the major tracks or diversify his/her knowledge in other functional areas depending on interest.

Cutting edge electives being offered in various specialization tracks are:

Marketing Management

  • Consumer Behaviour
  • Integrated Marketing Communications
  • Sales and Distribution Management
  • Product and Brand Management
  • Business Research Methods
  • Marketing Analytics
  • Social Media Marketing
  • Advanced IMC: New Age Advertising and Promotions
  • Pricing for Value
  • Rural Marketing
  • B2B Marketing
  • Introduction to R for Business Applications
  • Innovation in Service and Business Models
  • Marketing of Services
  • Retail Management
  • International Marketing
  • Digital Marketing
  • Integrated Media Planning
  • Luxury Marketing
  • Market Oriented Strategic Planning
  • Creative Brand Communication
  • Marketing-mix Upgraded
  • Mobile Marketing
  • Customer Relationship Management
  • Anatomy of Media Business in India
  • New Product Management
  • Marketing at the bottom of the Pyramid
  • New Age Marketing
  • Omnichannel Marketing
  • Visual Analytics and Applications
  • Big Data and Social Media Analytics in Marketing
  • Customer Experience Management
  • Responsible & Sustainable Marketing
  • Digital Transformation of International Marketing
  • Strategic Marketing Using Simulation
  • Managing IT Sales
  • Channel Management
  • Data Driven Marketing Strategic Planning
  • New Age Business of Content and Platform
  • Geopolitics & Business
  • Consumer, Markets and Society
  • Marketing Data Science
  • Key Account Management

Finance Management

  • Advance Corporate Finance
  • Business Valuation
  • Financial Statement Analysis
  • Mathematics for Finance
  • Mergers, Acquisitions & Corporate Restructuring
  • Project Appraisal & Financing
  • Bank Management
  • Credit Risk: Analysis, Evaluation & Monitoring
  • Derivatives Management
  • Financial Risk Management
  • Security Analysis & Portfolio Management
  • Strategic Cost Management
  • Venture Capital & Private Equity
  • Advance Equity Research
  • Financial Econometrics
  • Financial Markets
  • Fixed Income Securities
  • International Financial Management
  • Investment Banking
  • Management of Financial Services
  • Behavioural Finance
  • Corporate Taxation
  • Entrepreneurial Finance
  • Infrastructure Project Finance
  • Risk & Insurance
  • Block Chain Architecture, Economics & Application

Information Management with Analytics

  • BDA & BI
  • Digital Business Strategy
  • Artificially Intelligent Business Systems
  • Business Systems using Python
  • Blockchain based businesses
  • Enterprise Systems using SAP
  • Data Analytics using R

Human Resource Management

  • Learning & Development
  • Competency Mapping and Development Centers
  • Employee Relations (LFE-1)
  • Performance Management System
  • Compensation and rewards Management
  • Managing Performance
  • HR issues in M&A
  • Fostering and developing diverse and inclusive work place
  • HR Analytics
  • Leading and Managing Change
  • Organizational Design & Dynamics
  • Cross-culture skills for Managers
  • Managing Compensation & Rewards
  • Leading and developing high performance team
  • Emotional Intelligence
  • Talent Management

Economic Environment & Policy

  • International Business in the Contemporary World: Economics, Institutions & Policies (IBCW)
  • Social Entrepreneurship (SE)
  • Multinational Strategy
  • Corporate Governance
  • Economics of Entrepreneurship
  • Applied Econometrics with excel
  • Business, Government and Society in India
  • International Trade Laws
  • Internal Audit and Risk Management
  • Macroeconomic Environment & Monetary Policy

Operations and Supply Chain Management

  • Service Operations Management
  • Project Management
  • Advance Decision Analytics
  • Lean & Six Sigma
  • Operations Strategy
  • Logistics and Distribution management
  • Procurement and Sourcing 
  • Supply Chain Modelling and Analytics
  • Strategic Profitability Management 
  • Operations Risk Management 

Strategy Innovation and Entrepreneurship

  • Strategies in Emerging Markets
  • Social Entrepreneurship
  • Corporate Entrepreneurship
  • Startup venturing and funding
  • Strategic Corporate renewal
  • Sustainability and Business Strategy

Business Communication

• Sustainability and Business Strategy
• Business Plan Writing 

Program Highlights

  • Focus: DCP focuses on imparting skill-set for long-term career growth in services sector. This learningis facilitated by the first year program in Dubai which is a global hub for services.
  • Orientation: The program is oriented towards practice in an international context. Industry orientation is institutionalised in the form of a year-long industry interaction module in the form of International Business Consulting Project and other field activities. These are in addition to the field projects assigned by faculty members in their respective courses.
  • Engagement: Students are constantly engaged beyond the class-room hours in a meaningful manner. Every DCP students is a member of a formal committee vested with the responsibility of an organisational activity/task.
  • Pedagogy: The program stresses looking beyond lecturing and case studies. The program emphasises learning by doing and experiencing.
  • Faculty: DCP is mentored by the faculty pool from all over the world. DCP faculty comprises of academicians and practioners.

Summer Internships

Post completion of 1st year, students are encouraged and also provided opportunities to carry out their summer internship assignments in UAE and the Middle East – primarily GCC countries – including Oman and Kuwait.

Companies in Dubai

  • Barcode Gulf
  • Techrobotix
  • Club Mahindra
  • CPI Media
  • ECOL
  • Mumz World
  • Project with MH Enterprises and Unilever Middle East, Brand: Lipton
  • Alankit
  • ArtDezine
  • Fludium
  • Global Distribution
  • State Bank of India
  • Jaleel Holding
  • Landmark Leisure – Fun City
  • Atlantis Group
  • Bank of Baroda
  • Marico
  • TASC Outsourcing LLC
  • Protiviti
  • Sharaf Retail
  • Virtus Consultancy Services FZE
  • Landmark Hospitality
  • Landmark Group (MAX Fashion)

Companies in India

  • Airtel
  • Ambuja Cement Ltd.
  • Crompton Greaves
  • Deloitte
  • Dollar Industries
  • GCMMF – Amul
  • Gras Academy
  • HDFC Bank Ltd
  • Home Shop 18
  • Honda Cars India Limited
  • ICICI Lombard
  • ICRA Limited
  • Idea Cellular
  • IEEE – Vodafone
  • Indian Hotels
  • Kapila Food and Dairy
  • PepsiCo
  • Reliance Capital Asset Management
  • SBI Capital Markets
  • Shalimar Paints
  • Siemens
  • Vodadone-IEEE project
  • Omaxe Ltd.
  • Lloyd
  • Indian Tobacco Company (ITC)


PGDM DCP ultima modifica: 2016-09-16T14:27:05+05:30 da imtadmin