Faculty Development Programme on

Partial Least Squares-Structural Equation Modelling (PLS-SEM)

ABOUT THE WORKSHOP

Partial least squares, variance based structural equation modelling (PLS-SEM) is widely adopted in business management research fields like marketing, strategy, organization behaviour, information systems and operations management. PLS-SEM is a statistical approach for modelling complex multivariable relationships among latent variables. This workshop will sensitize the participants with contemporary research methodology of SEM and it may also help them to align their research in the right direction.

OBJECTIVE OF THE WORKSHOP

The two-day workshop on PLS-SEM is designed to provide hands-on training to develop and test models using PLS-SEM (Software: smartPLS 3 and R (plspm package).

CONTENTS

Introduction to PLS-SEM: Difference between Covariance-based SEM and PLS-SEM
Type of Constructs: Reflective and Formative; and Addressing Common-Method Bias
Measurement Model Assessment (Validity and Reliability Testing)
Structural Model Assessment (Path Analysis, Interaction Effect and Bootstrapping Technique)
Interpreting the Results/ Writing Results on PLS-SEM
Advanced Topics in PLS-SEM: Mediation, Moderation and Multi-Group Analysis
Special focus on handling Higher Order Constructs (Confirmatory Tetrad Analysis)
Addressing observed and unobserved heterogeneity using Finite of Mixtures (FIMIX) and Prediction Oriented Segmentation (POS) technique

METHODOLOGY

The methodology would include discussion, demonstration and hands-on experience with software.

WHO SHOULD ATTEND

Academicians, Industry Practitioners, Research Scholars and Doctoral Students

PROGRAM DETAILS

PROGRAM DATES AND TIMING

Dates : January 16-17, 2021
Timing : 10 am to 12 pm and 2:00 pm to 4:00 pm

PROGRAM VENUE

IMT Ghaziabad Virtual mode

PARTICIPATION FEE

The participation fee is as follows:

Category of Participants	Registration fee (including GST)
Research Scholar/Faculty	3000
Industry Participant	5000
Research Scholar/Faculty/Industry Participant (Foreign)	$75

Fee is payable in advance by the way of NEFT/DD in favour of “Institute of Management Technology (IMT)” payable at Ghaziabad.

REGISTRATION

The registration form duly filled in along with the program fee should reach us at least 7 days before the commencement date of the program. In case of subsequent withdrawal or cancellation of registration no refund of fee will be allowed. However, substitute(s) may be permitted with prior intimation.

CERTIFICATE OF PARTICIPATION

The institute will issue a certificate of participation on conclusion of the program.

PROGRAM DIRECTOR

Prof. Nikunj Kumar Jain

Prof. Nikunj Kumar Jain is faculty and Area Chairperson of Operations and Supply Chain Management at IMT Ghaziabad. He holds a Fellow Program in Management from the Indian Institute of Management Indore, India and a B.Tech from the MANIT, Bhopal. He has previously worked with IMI Delhi and FORE School of Management Delhi. He has cross-functional work experience in a greenfield refinery project at Bharat Oman Refineries Ltd Bina, District Sagar (MP). He has presented several research papers in National and International Conferences like INFORMS Marketing Science, INFORMS Manufacturing and Service Operations Management (MSOM) Conference, ANZAM, Decision Sciences, IMRDC, COSMAR, and SOM. He has published research papers in International Journals like Business Strategy and the Environment (ABDC-A), Journal of Cleaner Production (ABDC-A), Journal of Retailing and Consumer Services (ABDC-A), Asia Pacific Journal of Marketing and Logistics (ABDC-A), Marketing, Intelligence and Planning (ABDC-A), Benchmarking (ABDC-B), Journal of Internet Commerce (ABDC-B), Telematics and Informatics (ABDC-C), Electronic Commerce Research and Applications (ABDC-C), Renewable Energy (Impact Factor -6.27), Renewable & Sustainable Energy Reviews (12.11), International Journal of Construction Management and many others. He can be reached at nkjain@imt.edu.