Harvinder Singh

Harvinder Singh

Professor

Area: Marketing Management
Email: hsingh@imt.edu
DOJ: 16-08-2010

Brief Profile

Prof Singh has 25 years of experience in teaching, research and corporate training in the marketing domain. After completing his PhD in the area of Mall Management, he diversified his academic interests to retailing, consumer behaviour, marketing and distribution channels, rural markets, and international relations. This is reflected in the set of courses he offers which includes Marketing Management, Channel Management, Rural Marketing, and Geopolitics & Business. Prof Singh has been actively involved in designing and delivering customized training programs for corporate clients. He has trained professionals from industries like FMCG, manufacturing, and automobiles. During his stay with IMT he held various administrative positions including Area Chairperson (Marketing), Program Chairperson (PGDM-DCP, and PGDM-Part Time), Placement Chairperson – Placements and Chairperson – Admissions. Prof Singh is an avid case writer. In his cases he has explored marketing dimensions of business problems in various contexts. Some of his impactful cases can be accessed on the portal of Ivey and Harvard Business School Publishing.

Prof Singh has taught as visiting faculty at International Business Schools in Spain, Israel, and UAE. He was awarded the Dewang Mehta award for ‘Best Teacher in Retail Management’ and the World Education Congress award for ‘Best Professor in Marketing Management’.

Education

​MBA (Marketing)
UGC (NET)
PhD (Management)
Masters in International Relations & Diplomacy (Pursuing)

Experience

​Academic Experience of 25 years

Research Interests

Shopping Experience, Consumer Behaviour, Impact of Geopolitics on Business

MDP/Executive Education

Marketing and sales training for FMCG distributors, Marketing and branding training for SME manufacturers, Marketing and sales training for business-unit heads in automobile, spare-parts and pre-owned car businesses.