Area: Marketing Management
Dr. Harvinder Singh is a Professor in marketing with IMT Ghaziabad. He has completed his MBA in Marketing, Ph.D. in Management of Shopping Malls, and certification in Geopolitics from Geneva. He has published research articles in journals like the Journal of Retailing and Consumer Services, the International Journal of Retailing and Distribution Management, European Intellectual Property Review, and Vikalpa. His book ‘Mall Management: Operating in Indian retail space’ published by McGraw Hill, is a widely used book on this theme in India. He has also published case studies with the Richard Ivey School of Business Canada. Some of his case studies are listed on Harvard Business School Publishing portal. His areas of interest in teaching are Rural Marketing, Channel Management, and Geopolitics & Business.
Dr. Singh has taught as visiting faculty at International Business Schools in Spain, Israel, and UAE. Dr. Singh has carried out training and consulting assignments for the industry. Some of his clients include GCMMF Ltd, the Ministry of Defense, The Energy & Resource Institute (TERI), SIDBI, and the Department of Posts. In recognition of his contribution, Dr. Singh was awarded the Dewang Mehta award for ‘Best Teacher in Retail Management’ in the year 2008 and the World Education Congress award for ‘Best Professor in Marketing Management’ in the year 2012.
Ph. D. (BIT, Mesra)
23 years experience in academics, out of which 12 years with IMT Ghaziabad
Shopping Experience, Consumer Behaviour, the impact of Geopolitics on Business
Management of distribution channels in the FMCG sector.