ALL PROFILES
Susmi Routray

Susmi Routray

Professor

Area: Information Technology Management
Email: sroutray@imt.edu
DOJ: 15-03-2000

  • Ph.D. in the area of communication networks from GGSIP University, Delhi
  • MCA from Barkatullah University, Bhopal
  • Certified Network Analysis: Statistical Analysis of Network Data (St Gallen University, Switzerland)
  • Completed a course on Predictive Analytics – Insights of Trends and Irregularities from Institute of Systems Science, NUS, Singapore
  • Sun Certified Java Professional – 2000

Information Technology in Decision Making
Management Information System
Business Information System Analysis and Design
E-business

Business Intelligence
E-Business
Cloud computing

Selected Publications
  • Susmi Routray, R. Nargundkar, S Saini, R Saxena, “Information System Strategy at Neelkanth Drugs”, published in Ivey Publishing – Richard Ivey Business School, Product Number 9B14E014; Teaching Notes: 8B14E014
  • Susmi Routray, Reema Khurana, “Flipkart’s App-only Strategy: A Game Changer”, published in Ivey Publishing – Richard Ivey Business School, Product Number 9B15M111; Teaching Notes: 8B15M111, 2016
  • Susmi Routray, Boishampayan Chatterjee, Gunjan Malhotra, “Bharti Airtel’s “Airtel Zero”: Violation of Net Neutrality?”, published in Ivey Publishing – Richard Ivey Business School, Product Number; Teaching Notes: 8B15M091, 2016
  • Reema Khurana, Susmi Routray,  “Grofers: Re-Energizing Kirana Stores through M-Commerce”, published in Ivey Publishing – Richard Ivey Business School, Product Number 9B16M120; Teaching Notes: 8B16M120, 2016
  • Praveen K. Choudhary; Susmi Routray, “An analytical study of user perception of social networking sites features , Int. J. of Web Based Communities, 2016 Vol.12, No.1, pp.97 – 110.
  • Madhavan Sriram; Susmi Routray; Praveen Choudhary,” Augmented reality usage in business and socio-political scenario”, Int. J. of Indian Culture and Business Management, 2015 Vol.10, No.2, pp.123 – 135
  • Reema Khurana; Sharada Subramaniam; Susmi Routray, “E-governance initiatives in India – critique and challenges”, International Journal of Procurement Management, Vol 7, Issue 1, 2014
  • Prashanta Bhuyan, Susmi Routray, “Development of Cloud Computing Technology Architectural Model for E-Governance Projects “International Journal of Information Technology & Systems, Vol. 2; No. 2: ISSN: 2277-9825 (July-Dec. 2013)
  • Khurana, R. and Routray, S. (2011) “Business models in digital form in India: the government contribution and the road ahead”, International Journal of Indian Culture and Business Management 2011, Vol. 4, No.5  pp. 572 – 588
  • Mishra, S. and Routray, S.(2011) ‘IT enabled mass customization as a tool for bond building – an Indian case study’, Int. J. Business Information Systems, Vol. 7, No. 2, pp.136–148

Journals:

  • Khurana, R. and Routray, S. (2011), “Business models in digital form in India: the government contribution and the the road ahead”, International Journal of Indian Culture and Business Management 2011 – Vol. 4, No.5 pp. 572 – 588.
  • Mishra, S. and Routray, S. (2011), “IT enabled mass customisation as a tool for bond building – an Indian case study’, Int. J. Business Information Systems, Vol. 7, No. 2, pp.136–148
  • Susmi Routray, Sita Mishra, “ Designing a value added e-business model through information aggregation: an Indian case study”, published in International Journal of Business Information Systems (IJBIS), Inderscience Journal, Vol. 4, Issue 3, 2009, pp. 311 – 323.
  • Routray, A. M. Sherry, B. V. R. Reddy, “A comprehensive solution to ATM Network planning and Bandwidth Management using Genetic Algorithm”, published in the Int. J. Information and Communication Technology, Inderscience Journal, Vol. 1, Nos. 3/4, 2008, pp. 398-413.
  • Routray, A. M. Sherry, B. V. R. Reddy, “Wireless ATM: A technological framework to m-Banking” JIBC, Array Development, US, Volume 13 Issue 1, April 2008 pp 57-62.
  • Routray, A. M. Sherry, B. V. R. Reddy, “A Simulated Annealing Based Approach for ATM Network Optimization” published by SJI Journal, USA “Journal of Engineering, Computing and Architecture”, Vol. 1, Issue 2, 2007.
  • Routray, A. M. Sherry, B. V. R. Reddy, “Bandwidth Optimization through Dynamic Routing in ATM Networks: Genetic Algorithm &Tabu Search Approach” IJCS “International Journal of Computer Science”, World Academy of Science, Engineering and Technology, Austria, Vol. 1., No. 3, pp 188-194, 2006.
  • Routray, A. M. Sherry, B. V. R. Reddy, “ATM network planning: A genetic Algorithm Approach”, Journal of Applied & Theoretical Information Technology (JATIT), available through EBSCO Publishing USA, Volume 3 No.4, December 2007 pp 72-79.
  • Routray, A. M. Sherry, B. V. R. Reddy, “A Meta-heuristic based handoff scheme for wireless ATM Network”, ICFAI Journal of Systems Management (IJSM), Vol. V, No.3, pp 14-24, August 2007.

Papers Presented

  • The 14th International Open and User Innovation Conference was held from August 1-3, 2016 at the Harvard Business School in Boston, USA. The International Open and User Innovation Conference is the leading academic conference on Open and User Innovation. Presented a paper on “Google Project Loon – Internet in the Sky: An Innovative Solution to Internet Infrastructure Woes in India”
  • Routray, S and Choudhary, P. “IT Retail through Cloud”, presented in 8th Annual International Conference on Computer Science and Information Systems, 21-24 May 2012, Athens, Greece.
  • Routray & R. Khurana, “A Study of Information Communication Technology and e- Governance Initiatives in India”, presented in IJAS conference in Congress Zentrum, Bad HofGastein, Austria, 30th May – 3rd June 2010.
  • Routray S., Sherry A. M., Reddy B. V. R.(2006), “Handoff Scheme for Wireless ATM Network: A Genetic Algorithm Approach” was presented in the International refereed Conference organized by the The 4th International Conference on  Computing, Communications and Control Technologies: CCCT  Jointly with the 3rd International Conference on Cybernetics and Information Technologies, Systems and Applications: CITSA 2006 July 20 – 23, 2006 Orlando, Florida, USA
Professional Experience
Full Time Positions Held:

  • Associate Professor, Information Technology Management, IMT, Ghaziabad, 2009 till date
  • Assistant Professor, Information Technology Management, IMT, Ghaziabad, 2000 – 2009
  • Lecturer, Information Technology, MCRP University, Bhopal, 1997 – 2000

 

 Part-time Engagements:

  • Visiting faculty to Faculty of Management, University of Warsaw, Poland.
  • General Co-Chair – Third International Conference on Data Management, 11 – 12 March 2010.
  • Session Chair – in IJAS conference in Congress Zentrum, Bad HofGastein, Austria, 30th May – 3nd June 2010.
  • Program Co-Chair – Third International Conference in Information Systems, Technology and Management (ICISTM), to be held at IMT Ghaziabad on 12-13 March 2009.
  • Track Co-Chair –Second International Conference in Information Systems, Technology and Management (ICISTM), held at Dubai in March 2008.
  • Registration Co-Chair – First International Conference in Information Systems, Technology and Management (ICISTM), to be held at IHC Delhi in March 2007.