Priyavrat Sanyal

Priyavrat Sanyal

Assistant Professor

Area: Marketing Management
Email: psanyal@imt.edu

Brief Profile

Dr. Priyavrat completed Fellow Program in Management – Full Time (Ph.D.) from Indian Institute of Management, Indore in the area of Marketing. Prior to joining academia, he worked in the industry for almost 12 years in Sales, Service, Marketing and Engineering functions with Godrej and Boyce Mfg. Co. Ltd and Subsidiary of Reliance Industries. He has an undergraduate degree in Mechanical engineering from Dr. B.R. Ambedkar University, Agra and an executive master’s degree in Management from Jamnalal Bajaj Institute of Management Studies, Mumbai. His research interests are channel management, sales management, marketing research and marketing strategy. His teaching interest include business to business marketing, sales and distribution management and social marketing. He was awarded as an MSME Research Fellow in 2016 by Ni-MSME, Ministry of Industries, GoI. He is also involved in consulting projects for government and non-government organizations.

Education

Fellow Programme in Management- Marketing from IIM Indore

Experience

12 years of industry experience

Research Interests

Marketing distribution channel
Networks in Marketing
Business to business marketing

Priyavrat Sanyal ultima modifica: 2019-06-17T15:12:53+05:30 da imtadmin