S. No.

Plan

Speakers

Appx duration

Time

Venue

1

Conference Registration

2.00 PM onwards

Ground Floor Area – New Academic Complex

2

Conference Inauguration

30 minutes

4.00 PM – 4.10 PM

New Auditorium

3

Welcome speech by Prof. Naresh Malhotra

4.10 PM to 4.20 PM

4

Welcome speech by Prof. Asish Bhattacharyya

4.20 PM to 4.30 PM

5

Inaugural Session- “How Transformative Innovations Shaped the Rise of Nations: Implications for Emerging Markets”

• Prof. Gerard Tellis
• Session Chair- Prof. Naresh Malhotra

40 minutes

4:30 PM to 5:10 PM

6

Inaugural Session- Question & Answer Session

20 minutes

5:10 PM to 5:30 PM

7

Tea Break

30 minutes

5:30 PM to 6:00 PM

Open Terrace –

New Auditorium

8

Panel Session- Advertising and Social Media: Implications for Emerging Markets

• Prof Gerard Tellis
• Prof Charles Ray Taylor
• Mr Arvind Sharma
• Dr M G (Ambi) Parameswaran
• Session Chair – Prof. Bikramjit Rishi

60 minutes

6:00 PM to 7:00 PM

9

Conference Dinner

7.30 PM onwards

Faculty Mess

S. No.

Plan

Speakers

Time

Venue

1

Track Sessions (Parallel)

9:30 AM to 11:30 AM

5th Floor class rooms

2

Tea Break

11.30 AM to 12:00 PM

Corridor outside Old Auditorium

3

Special session: Issues and Trends in Retailing: Implications for Emerging Markets

• Prof Minakshi Trivedi
• Prof Murali Mantrala
• Mr Bhuvan Dheer
• Mr Vishal Mahajan
• Session Chair – Prof. Harvinder Singh

12:00 PM to 1:30 PM

Old Auditorium

4

Lunch Break

1.30 PM to 2.30 PM

Faculty Mess

5

Special Session – Meet the Editors

• Prof. Naresh Malhotra
• Prof. Charles R Taylor
• Prof. David Stewart
• Prof. Murali Mantrala
• Session Chair- Prof. Naresh Malhotra

2:30 PM to 4.00 PM

Old Auditorium

6

Tea Break

4:00 PM to 4.30 PM

5th Floor Open Area

7

Track Sessions (Parallel)

4.30 PM to 6:00 PM

5th Floor classrooms

S. No.

Plan

Speakers

Time

Venue

1

Special Session- “Doing Research in Emerging Markets”

• Prof. Madele Tait, South Africa
• Prof. Mauro Garcia Dominguez, Mexico
• Prof. Debanjan Mitra, USA
• Prof. Sapna Popli, India
• Session Chair – Prof. Abhishek

9.00 AM to 10:30 AM

Old Auditorium

2

Tea Break

10:30 AM to 11.00 AM

5th Floor Open Area

3

Track Sessions (Parallel)

11.00 AM to 1:00 PM

5th Floor class rooms

4

Lunch Break

1:00 PM to 2.00 PM

Faculty Mess

5

Track Sessions (Parallel)

2:00 PM to 3:00 PM

5th Floor class rooms

6

Closing Ceremony

• Address by Prof. Jagdish Sheth (Video)
• Report on EMCB 2019 Conference by Prof. Sapna Popli
• Presentation on EMCB 2020 conference in Slovenia by Prof. Naresh Malhotra
• Presentation on EMCB 2021 conference in Mexico by Prof. Mauro Garcia Dominguez
• Best Paper Award by Prof. Rakesh Singh
• Closing Address by Prof Asish Bhattacharyya
• Vote of Thanks by Prof. Abhishek

3.00 PM to 4.15 PM

Old Auditorium

7

High Tea

4.15 PM Onwards

Corridor outside Old Auditorium